Tiffany & Co. CT60 Watch Collection Hands-On & Debut For 2015
So the real questions are: what exactly is Jean-Claude Biver doing to TAG Heuer, how will brand loyalists feel about it, and what of his experience and success at Hublot can we anticipate will be replicated (in one way or another) at TAG Heuer?
This all brings us to the Mechanical Module, which is probably what you'd be wearing if you are like most watch lovers. The simple three-hand-with-date dial is attractive, in a sort of Swedish minimalist manner. I wouldn't call it the design of the year or anything, but it isn't bad. My only major gripe is that the 12 o'clock hour indicator isn't unique, which makes visually orienting the dial when not looking at it head-on sometimes difficult. Inside the Mechanical Module is a vintage automatic movement likely from the 1970s, professionally decorated and restored by the Swiss workshop of Svend Andersen in Geneva. Halda apparently acquired a healthy lot of these interesting movements to work with.
The dial is done in a very dark blue lacquer that appears somewhat grey in all but bright lighting. The hands are blued steel with ample lume and the arabic markers are also generously lumed for low light visibility. Additionally, the supplemental hour hand can be hidden beneath the main hour hand when the owner is not traveling.
ABTW: What are some of the watch brands you are known for carrying? If you could pick a watch brand or model that epitomizes the culture or style of Greenwich, what would it be?
Utilizing a platinum micro-rotor movement specially developed for Van Cleef by Agenhor, the watch takes a giant step forward in regards to mechanical modernity, all while maintaining a simple elegance in design. Housed in a brilliantly polished white gold case sized at 42mm, the complicated piece features a relatively stark dial layout, featuring twin digital hour displays at 5 o'clock and 11 o'clock and a single retrograde minutes register fitted along the left side of the dial in between. The center of the dial features a subtle piqué motif, and the name of the timepiece is spelled out in blue opposite the minutes register. The bulk of the dial remains relatively clean, with large areas of unused space finished in crisp lacquered white.
You've probably read that buying an Apple Watch at an Apple Store isn't exactly like buying their other items, such as computers and phones. That's true. People need to go one-on-one with a specialist who is trained in not only how to use the watch but how to size it and help people choose the one that is right for them. Not only are there something like almost 40 Apple Watch models, but things like the straps come in different sizes. For that reason, I think Apple is smart to at least try and funnel people into a personal conversation as Apple Watch customers. More so, the Apple Watch has a very real learning curve compared to something as intuitive as the iPad or iPhone. But honestly, it is just as fun to use and not that hard to figure out (thankfully).
One of the major differences between a Tank and a Tank MC collection watch is the display caseback. Cartier watches without in-house made movements aren't known for having sapphire crystal display casebacks. Part of the allure of having a mechanical watch is being able to see the movement through a window in the rear of the case. So while this is a minor thing, it is a distinct selling point for many people. Cartier is, further, correct to show off those watches with their own movements inside.
So with the pedigree of the new Patek Philippe Calatrava Pilot Time Ref. 5524 firmly established, let us now take a closer look at the watch. Unlike most pilot watches, the Patek Philippe Calatrava Pilot Travel Time Ref. 5524 has a dark navy blue dial with grained finishing, and also matching blue hours and minute hands. The hands for the second timezone is skeletonized. The large arabic numerals are applied white gold markers, filled with SuperLuminova, as are the hours and minutes hands - the hand for the second timezone is not. At 6 o’clock is a large date subdial, and flanking it are apertures that serve as day/night indicators for the two timezones. The layout is very sensible and legible.
Well, toeing that line might feel a little hypocritical, if you've ever lusted over a luxury quartz watch. I certainly have. I even used one in my previous example: the Breitling B55 Connected is a luxury quartz watch that connects to your smart phone using similar, if not identical technology to the Bulgari Diagono Magnesium Concept. There are plenty of purists who dismiss quartz as it is. I've never been that strict on the matter, because I tend to care more about what the watch stands for. That said, there comes a point when even I believe a line should be drawn.
Watch De Luxe: In our customer base at this moment, we are primarily serving local customers. Tourists represent between 25% and 30% of our turnover, which is already a growth against previous years. Even as recently as 3-4 years ago, the share of tourist purchases in our store accounted for only 10-15% of our sales.